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50% Less Effort – How ProSiebenSat.1 Organizes Its Executive Board Meetings Today

Interviews & Case Studies
May 5, 2025
May 5, 2025
Author
Lisa Leifert
Customer Success
Lisa has extensive experience in customer support and onboarding. She ensures that customers make the most of Boardwise and receive top-tier service.
Table of contents
Stats about ProSiebenSat1

The Company

ProSiebenSat.1 Media SE is one of Europe’s leading media companies. Alongside its strong TV business with brands such as ProSieben, Sat.1, and Kabel Eins, the group also operates digital platforms and commerce ventures. In a fast-paced and agile environment, seamless committee workflows are essential. Transparency, security, and efficiency play a key role – especially at the executive level.

Michaela Haase-Horstbrink (Head of Corporate Office) and Diana Müller (Senior Manager Corporate Office) have been driving these topics forward at ProSiebenSat.1 for years. With a sharp eye for optimization potential, they played a key role in the decision to take a new approach to board organization.

The Initial Situation: Well-Established Processes, But Too Much Manual Work

For over ten years, ProSiebenSat.1 relied on another established tool. But with increasing demands and a growing need for integration and automation, the time had come to explore new options.

“We had a stable setup – but with many manual steps: agendas in Word, document management via email, routing through Outlook. It worked, but it was time-consuming and error-prone when last-minute changes came in.”— Diana Müller (Senior Manager Corporate Office)
“Boardwise came at exactly the right time. We were already evaluating the market – and the tool convinced us from the very first conversation.”— Michaela Haase-Horstbrink (Head of Corporate Office)

The Decision for Boardwise: Security, Integration, and Usability

Two key arguments quickly tipped the scales:

  • Data sovereignty stays with ProSiebenSat.1 since Boardwise runs on the company’s own IT infrastructure – with no external servers.
  • Seamless integration with Microsoft Teams significantly eases daily operations.

Further down the line, the flexibility in managing agendas, automatic invitation generation, and structured minute-taking added to the appeal.

With the decision made, the next step was implementation – together with the Boardwise team.

Implementation in Close Partnership

The transition was managed in close coordination with the Boardwise team. Regular calls ensured that even specific requirements – such as internal approval processes – were addressed.

“We felt that for every problem, there was always an effort to find a solution – and usually a quick one.”— Michaela Haase-Horstbrink (Head of Corporate Office)

First Results: Noticeable Relief in Board Work

“Today, if an agenda item shifts, everything adjusts automatically – numbering, timing, order. That used to be a major hassle.”
— Diana Müller (Senior Manager Corporate Office)

From invitations to agendas and meeting minutes – much of the process is now automated, leading to tangible efficiency gains:

  • Agenda creation: ~50% less effort
  • Routing & approvals: centrally documented and transparently traceable
  • Collaboration: real-time editing with clear responsibilities
“We used to compile content from emails and transfer it into Word. Now, colleagues submit their items directly in the system. That saves time – and nerves.”— Diana Müller (Senior Manager Corporate Office)

How Users Experience Boardwise: Flexible. Secure. Structured.

When asked how they would describe Boardwise, both immediately had a visual metaphor in mind:

“To me, Boardwise is like a digital door opener: secure, convenient, and accessed with just a fingerprint.”
— Michaela Haase-Horstbrink (Head of Corporate Office)
“I see Boardwise more like a smart chest of drawers: a system that provides structure and can be filled modularly – exactly how you need it.”
— Diana Müller (Senior Manager Corporate Office)

Looking Ahead: Expansion to Supervisory Board & Review Processes

Boardwise has been live at ProSiebenSat.1 since February 2025. Starting in May 2025, it will also be used for the Supervisory Board and its committees. Beyond that, the system will further support internal processes such as tracking resolutions and handling internal requests.

“Boardwise brings clarity, structure, and saves us significant time. For us, it’s a tool that thinks and grows with us.”
— Michaela Haase-Horstbrink (Head of Corporate Office)

Results at a Glance

Infographic Before After

Want to elevate your board and committee operations?

Whether for the executive board, supervisory board, or project committees – Boardwise brings structure, security, and efficiency to your meeting management.

Book a demo now and see how Boardwise can transform your boardroom work.

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